Get to Know Alisyn Gularte, the New Marketing Director at the Placerville Downtown Association
Apr 25, 2017 04:13PM ● By Amber Foster
“Downtown is the heart of Placerville,” says Alisyn Gularte, the new marketing director at the Placerville Downtown Association (PDA), “and a healthy heart is essential to a strong community.”

Gularte grew up in Santa Clara with a passion for theatre, dance and the arts. She comes to the PDA with a background in marketing and nonprofit experience, including three years as the director of operations and communications at the El Dorado Arts Council. For the past few months, she’s been hard at work organizing several events, including Girls’ Night Out on May 20, which will feature fun activities—such as games and prize drawings—geared toward women and girls of all ages. Gularte is also organizing the popular Bell Tower Brewfest, an annual beer-tasting extravaganza on June 24 that draws thousands of visitors to the region.

Although new to her role at the PDA, Gularte is no stranger to hard work. She was influenced by many strong female role models—including her mother and grandmother—all of whom insisted she learn early on the value of a dollar. “I started working at a Baskin-Robbins when I was 14,” adding with a laugh, “I was the queen scooper!” In addition to her work with the PDA, Gularte regularly volunteers with Sierra Wildlife Rescue and Peace on Trails, and serves on the board of Imagination Theater. “I like to be involved in the community...it’s a great way for me to make friends and be part of something larger than myself.”
—Amber Foster
What advice would you give to your younger self?
Cherish all the moments with loved ones; slow down.
What comes to you naturally?
Organizing events.
What’s your biggest pet peeve?
Not starting on time, or being late.
Biggest life inspirations?
Every day, our wonderful community inspires me.
Best words of wisdom you’ve received?
“Always be a first-rate version of yourself and not a second-rate version of someone else.”—Judy Garland
Favorites
Guilty pleasure
Tiger Butter from Delloree’s Confections
Meal in town
Chicken Schnitzel Bistro Salad from Taste of Europe
Local landmark
Jenkinson Lake
Memory
Adopting my dog, Penny the Pup
Musician/band
Queen
Place to buy a gift, locally
Mattywags
Annual event
The Spirit of Benny 10K/5K Fun Run and Walk
by Amber Foster // Photos by Dante Fontana © Style Media Group